November 19th, 2024
Mindful Entrepreneurship Without Social Media
With Bradley Morris, a seasoned creator and visionary entrepreneur for over 20 years, has reached millions worldwide through his meditation library, viral videos, transformational courses, and thriving online communities. Known for his groundbreaking Majik Kids app, Bradley aims to elevate the “Spiritometer” on Planet Earth, spreading joy and inspiration across all ages. His mission resonates like Santa Claus for the soul—inviting everyone to discover the magic in life and themselves.
In 2016, Bradley boldly stepped away from social media to focus on deeper, real-world connections. This shift revolutionized his business approach, leading to his popular “Thriving in Business Without Social” masterclass, which by 2023 had empowered over 4,000 entrepreneurs to succeed through relationship-driven strategies. In 2021, he launched Majik Kids—a Fair Pay Publishing company—with his son Sauryn, creating a conscious storytelling platform featuring magical audio stories, imagination meditations, and educational activities. Away from the business realm, Bradley is a devoted father, husband, and avid golfer, showing that joy and purpose can transform dreams into reality.
Join our conversation with Bradley as he shares insights on going viral, the impact it had on his perspective on gratitude, and his journey as a parent navigating age-appropriate content for children. Together, we explore the effects of social media on society and explore Bradley’s vision of a signature workshop that empowers entrepreneurs to build successful businesses without relying on social platforms. Throughout the discussion, he emphasizes the power of real-world communities, the courage to embrace risk, and the importance of leveraging personal experiences to create a meaningful life. Tune in to gain a fresh perspective on entrepreneurship, family, and purposeful living.
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Takeaways & quotes you don’t want to miss from this episode:
- The value of reconnecting with your “inner artist” through creativity to unlock imagination, possibility, and joy.
- Why Bradley left social media and embraced a life focused on real-world connections and relationships.
- How cultivating deep relationships within your existing network can build a stronger, more supportive community.
- The importance of taking leaps of faith in business and life.
- The benefit of creating a “signature workshop” as an alternative to social media.
“Remember your inner artist…it’s going to help rewire your adult brain, which has forgotten how to live, how to imagine, and how to create your reality.”
-Bradley Morris
Check out these highlights:
- 05:43 Bradley shares how he and his son co-write stories together, helping him bond and tap into creativity.
- 17:28 Why did Bradley leave social media?
- 27:03 The importance of going deeper with existing relationships rather than constantly seeking new ones.
- 30:26 Bradley’s early roots in entrepreneurship, from t-shirt business to spiritual awakening…
- 51:00 Hear what Bradley has to leave with the listeners…
You can contact Bradley by visiting his website here.
Special gift to the listeners: You can join Bradley’s Thriving in Business without Social Media Masterclass & Get the PDF today here. You can also join Bradley’s Majik Mind Membership at https://majikmedia.com/majik-mind
Imperfect Show Notes
We are happy to offer these imperfect show notes to make this podcast more accessible to those who are hearing impaired or those who prefer reading over listening. While we would love to offer more polished show notes, we are currently offering an automated transcription (which likely includes errors, but hopefully will still deliver great value), below:
GGGB Intro 00:00
Here’s what you get on today’s episode of Guts, Grit and Great Business®…
Bradley Morris 00:04
Whether it’s creative writing, storywriting, drawing, painting, coloring, whatever, just remember to connect in with that inner artist. What it’s going to do to your brain is it puts you back into that kid light state of imagination, possibility, and that is going to help rewire your adult brain, which has forgotten all that important stuff on how to live and how to imagine, how to create your realities.
GGGB Intro 00:31
The adventure of entrepreneurship and building a life and business you love, preferably at the same time is not for the faint of heart. That’s why Heather Pearce Campbell is bringing you a dose of guts, grit and great business stories that will inspire and motivate you to create what you want in your business and life. Welcome to the Guts, Grit and Great Business® podcast where endurance is required. Now, here’s your host, The Legal Website Warrior®, Heather Pearce Campbell.
Heather Pearce Campbell 00:59
Alrighty, welcome. I am Heather Pearce Campbell, The Legal Website Warrior®. Welcome to another episode of Guts, Grit and Great Business®. I am super excited to welcome Bradley T. Morris today. Welcome Bradley!
Bradley Morris 01:15
Thanks for having me. I’m excited to be here.
Heather Pearce Campbell 01:18
Absolutely! So I think you and I connected preholidays, like pre-Christmas? Is that right?
Bradley Morris 01:25
Right before we shut down.
Heather Pearce Campbell 01:27
Totally. Like you might have been my last phone call before, like we were on break. And then we got really sick over the holidays, in the way that you do when you have little kids, bring all the germs home right before the holidays start.
Bradley Morris 01:55
Kind of them.
Heather Pearce Campbell 02:04
So kind we love to share. So we did fine, but New Year’s came and we felt a lot better. And 2024 has been awesome, so that’s good. You have a lot going on. And I remember when we met, I was thinking like, holy cow, even in a conversation, where do you begin with all of this? But for folks that are listening and don’t know you, let’s get you introduced, and we’ll talk about some of those things, and then we’ll dig into some of the really fun details. So for those of you listening, we are joined today by Bradley T. Morris, a powerhouse online creator, coach, and creative entrepreneur for the last 20 years. Bradley has served millions of people through his meditation audio library, viral videos, transformational online courses, thriving online communities, innovative apps, partnership projects and the Majik Kids App. His mission is to raise the ‘Spiritometer’ on Planet Earth by spreading more joy to the world; just like Santa Claus. In 2016, Bradley took a bold step away from social media and you guys, this is a going to be one of the highlights of this conversation, I think this is, you know, one of the things that Bradley teaches is stepping away from social media, focusing on real world connections. As a result, he revolutionized his business models & marketing strategies, going on to teach his incredibly popular “Thriving in Business Without Social” masterclass to more than 4000 entrepreneurs in 2023. This workshop teaches the 19 relationships-based strategies that allow your life’s work to thrive without social. I know for me, I’m like, Ah, that just sounds amazing, right? It’s always been a dream of mine to not have to be on social at all, even for business, yeah. But there’s more! In 2021, alongside his young son, Sauryn, is that how you say his name? Yeah, Sauryn, I love it. Bradley launched his Fair Pay Publishing company, Majik Kids. Through their MajiK Kids App. And this is MajiK with a K, you guys. So if you go search it up, okay, that’s right, M, A, J, I, K. Kids app, imagine a conscious version for kids of Spotify and illustrated books. They’re offering the most magical audio stories, music, imagination meditations and homeschooling activities to kids, classes and families, Brady. I mean, Bradley. I just called you Brady. I saw Bradley. Let me go slow my brain down. I know lots of great Brady’s, but you’re not Brady. Off the clock, Bradley’s a loving father, husband, village maker, which I love that term, and a professional golfer. Okay, I didn’t like there’s so I’m sure there’s so much more than this. You can’t pack everything into just one bio. His journey proves that, with persistence, focus and humor, anyone can transform their dreams into a reality. Oh, my goodness, Bradley, like seriously, I’m reading all of this, and I just don’t know where to begin. You’ve done so much, and so like the big word that stands out to me is creativity. Like there’s so much creativity in your path and in the variety of things that you’ve taken on and really been successful at, and this mission of raising the spiritometer. Did you come up with that term?
Bradley Morris 05:43
So yeah, we actually. So being an author with MajiK kids, my son and I, we’ve written a lot of stories together that are books and audio stories. Two years ago, we wrote a story. We wanted to do an epic Christmas story, and so my good friend, who’s one of our authors at MajiK kids, him and I wrote Joy to the World: The Untold Story of Old Saint Nick, which is basically St Nicholas coming forward and retelling his life story of who he was as a child and the journey he had to go on to eventually becoming St Nicholas and then Santa Claus and all of the events that occurred. It kind of helps make the Santa story make more sense. And a part of that story was coining this idea, which was something that came from the elves, that was in the book of joy that the elves kept in the deep, icy caves of the North Pole around raising the spiritometer by spreading more joy to the world. And that is the whole purpose of an elf. And so that came through that story, which I have taken to my heart, my son and I, that’s often the question that we’ll ask in the mornings before we get the days going, like, how are we raising the speedometer today? And it’s just, like, it’s a fun way to just ask the question like, how am I going to do something awesome for people in the world today?
Heather Pearce Campbell 07:12
Oh that’s so good. I mean, I love the idea of, like, co-writing a story with your child. I’ve got a kiddo right now who’s six and one who’s 11, and they’re just at these really magical ages, you know? And like, the creativity is still there. If I keep them off screens, the first thing either one of them is prone to do is to go get out markers or pencils or music, right? And it’s like you just see firsthand, constantly that we are designed to create.
Bradley Morris 07:50
Absolutely, I have a very strong philosophy that we’re either creators or consumers, and screens are meant to keep people consumers. And when we take away the screens, we help our kids to be, to stay as the creators that they were born to be. And that’s why MajiK kids focuses on audio. So we’re telling the best audio stories. We’ve worked with over 100 voice actors. We have a team of producers that score the music and sound effects to make them like movies for the ears, basically, which was a term that a five year old coin movies for the ears. We did like in the beginning, we did a bunch of test stories. And one of my son’s friends, Rumi, he listened to one of our stories. And I was like, What do you think? What was it like? And he’s like, it was like a movie for my ears. Like, okay, thank you for being on our branding team.
Heather Pearce Campbell 08:41
Oh my gosh, right. Well, yeah, the lawyer in me is like, ding, ding, ding. Have you trademarked that? You know, it’s so good movies for the ears.
Bradley Morris 08:50
So yeah, we soar has grown up with very minimal screen time. He gets one show a week. He doesn’t complain about it at all, but he gets an audio story in the afternoons, and when we started to go down the audio story rabbit hole when he was about three, we just, there’s so much garbage on the internet. There’s so much junk food entertainment that does nothing for helping to instill values, philosophy, life lessons, critical thinking, etc. So that was one of the reasons why we started to make our stories come to life and turn them into audio stories and books, and why we built the app.
Heather Pearce Campbell 09:27
Oh, it’s so true. Like, it pains me as a mom to hear that, because I know the truth of like, even on I think about COVID, and you know, it’s no excuse. I’m sitting here listening to you telling me that your kid has never been on screens, and I think some people have utilized screens, literally, as a survival mechanism. At times, I’m not judging anybody as I talk, because I judge myself self harshly enough. And the number of times I’ve had to be like Henley, what are you listening to? What is this? Can you tell mommy what this is like if she has just gotten into something on her own, junk food, entertainment, like junk, like the garbage that you’re talking about it. And it wasn’t like there was anything really bad about it. Like, my kids are pretty good at filtering through stuff, but they’re kids. And I was just like, this is like a an audio of nothingness, like there is nothing valuable about, you know, what we’re listening to anyways, I think that it’s a journey for parents to figure out, first of all, how to contain your kids in that way, like just how to put those limits in place, how to support them in choosing other activities. I know for me, one of my struggles with kiddo number one, he’s neuro divergent, and just is a challenge to keep him occupied. It is just a non stop challenge. And so if we’re not available to him, you know, he can be really prone to getting in trouble or getting into situations with his sister, and it’s sometimes we just are okay with pacifying him, you know, get it, yeah, and knowing, like, okay, there are some great options out there that we could be much more intentional about. I think that’s like, such a good place for parents to start.
Bradley Morris 11:15
Yeah, audio is amazing. And, the junk food entertainment, the negative messaging is so subtle. Unless you’re really paying attention to the tonation, the actual affirmation of what the characters say, what the character’s inner dialog is, what their belief systems are, that they’re carrying all of that goes in subconsciously to the children, and they might not start playing that stuff out till later on in life. And so it’s just like, you know, we didn’t grow up with this. We had a few TV channels, and we get bored of the TV, so we go outside and play.
Heather Pearce Campbell 11:48
And even then, therefore, you’re right, it’s so different. I have almost no memories aside from Smurfs. I did watch Smurfs before going off to and it’s funny, because, like, my daughter, she was watching Smurfs the other day, and I was like, this is the one show you’re watching that I watched as a kid. And I love Smurfs, but it, yeah, it was like, kindergarten, first grade, you know, and kindergarten specifically because my brother, who was in first grade at the time, I was so jealous he got to go off to school first thing in the morning, and my kindergarten was half day, so I started like at lunchtime, so I had to wait all morning. Anyways, that’s somewhere in that period I would watch first, but like you say, I literally have no recollection of just going and turning on the TV like that is not how I spent my childhood, and it’s not even as I got older, I was also a kid like, they’re pop culture and the popular music of the age. I went to my high school reunion, and everybody knew, like, every song. And then I was like, I even know these songs. Like, what’s wrong with me?
Bradley Morris 12:54
Yeah, well, and it’s so challenging to protect our own consciousness, let alone protect the consciousness of our children, who are in that sponge like developmental stage where everything that goes in is truth and reality. And so when we have that lens of like, what I’m allowing my children to watch or listen to is going in as truth and fact versus like, Okay, what I’m putting in front of them is, actually, it’s entertaining, it’s fun, values aligned with me. I know that they’re going to be getting some life lessons that are positive and empowering and inspiring for them. It’s going to activate their creative like, that’s what we’re trying to do at MajiK kids, because 98-99% of what is available for children is the opposite of that. It’s meant to, just like social media, it’s meant to be addictive, which is not what we want for kids. It’s and it’s so hard, because if parents are already overwhelmed, we’re not like looking for all the solutions, and it’s hard to find the solutions and most of like the positive, more holistic forms of entertainment that exist. My son refuses to to watch or listen to because it’s just not as cool. So how do you like find that balances? It’s tricky, but we found audio stories to be amazing, and then all of a sudden, when we started building the app, we’re like, well, there’s so much good music that exists that you can’t find like, we’ve literally licensed we’ll have about 1000 songs in the app from every genre of kids, and we’ve licensed from almost 100 musicians already to find the Best kids music and hip hop and rock and roll and folk and country music and like every genre to so that parents don’t have to do that work anymore. They just download the app. It’s like your kids can rock out. You know that what they’re listening to is going to be filling their brains with goodness.
Heather Pearce Campbell 14:55
It makes my mom heart so happy and you point out like it really takes work, and that is the thing, understanding that we all have limited resources, we have limited time, we have limited energy. And I think one thing that I’ve been trained to do recently is approach like a series of mini experiments. I read a book, and it’s a brilliant book. It’s called The Power of Fun by Catherine Price, I’ve mentioned it several times already on the podcast, but in it, and she’s author, by the way, of how to break up with your phone, right? Totally, totally your kind of people. And she’s awesome. And she was a mom who literally, like, had a baby, was up one night with the baby, I think, nursing and on her phone. And you know what she’d been doing is they’d been doing a remodel project, and she was addicted to scrolling like all these salvage sites for all of this, right? And even that, like she realized, because she looked down and her new babies, like, watching her face, and she’s like, and here I was on the phone, and it was like, this moment where she was like, Am I really doing this? Am I going down this path and realize, like, oh my gosh, I have an addiction. And, like, just got really serious with herself about what this meant, what it likely meant for other people this, you know, these opportunities that pass us by sometimes because we don’t recognize the significance of and so anyway, she’s authored these brilliant books, and one of her experiments, she calls it a digital Sabbath, right, Friday afternoon. And I’ve been doing it Friday afternoon, work ends. Phone goes away, like in the kitchen on a stand, settings off, everything off. And I implemented this probably about a month ago. Now, hasn’t been very long I get to where I don’t want to turn my phone back on. It’s wonderful, yeah, like you’re supposed to totally, like you’re supposed to just do it till Saturday evening. Saturday evening comes and I’m like, nope, and I just leave it on the stand. And then Sunday morning comes and I’m like, nope, and it’s giving me back the presence of mind on weekends. Like, time passes in a different way. So this whole thing about like, addiction and technology, like, just do a little experiment and see what’s true for you, right? But you can imagine how addictive that stuff is for these little developing minds.
Bradley Morris 17:28
Oh yeah, oh yeah. It’s crazy. I mean, we saw it was like having a little addict because, you know, we went through a really hard pivot with a move when he was two and a half three, we moved unexpectedly. It was two months of complete chaos. And so we’re like, Paw Patrol, you’re getting Paw Patrol again. And it was just like, over this short period of time, his symptoms, his energy, moods, like it was just a complete it was like we had this little demon child for that little period of time, and because his brain was addicted to it, just give me another. Give me another. The we do WiFi-free Sundays, just don’t turn on that. We shut off the WiFi at night time here, and then we don’t turn it on on Sundays. And the phone stayed somewhere else, and that’s been amazing. But her story with, like, the scrolling, that’s similar to my story with why I left social media seven and a half or so years ago was we just launched a new branch for our business. It was when, like, my inner artist and inner entrepreneur really married each other, and I was very excited about this new branch of the business. We just had our son soaring. So that was also fresh. I was out on a hike. I’m sitting up on a mountain, I’m watching the sunset, and I had this experience where all of a sudden I caught myself pre typing my Facebook post that I was going to describe the moment I was in, and in that moment, I caught myself, and I was like, Oh, my God, my brain has fully been hacked. These are not my thoughts anymore. Mark Zuckerberg owns my thoughts, and that’s not okay with me. And I went home that night, and I’d been thinking about leaving Facebook social media for three years before that, I started a group that was called evacuate Facebook. Like it was on my mind.
Bradley Morris 17:46
You start a group on Facebook called evacuate Facebook?
Bradley Morris 19:32
Yeah it was called Evacuate Facebook. It was like, let’s get together and talk about what else we could do. So I go home that night. I’m like, I’m leaving Facebook, I messaged all my friends that were that I felt were important, and basically said I’m leaving. And I got as many of my emails and phone numbers I could, and the next day, I just deleted all my accounts, and I left very, very scary experience because social media was my number one marketing strategy. How I was planning to grow my business, how I got coaching clients, it was how I was making sales for all my programs. But I just like I felt completely violated. And I think almost anybody right now feels violated. The algorithms are designed to keep us addicted. They’re designed to keep us disconnected and fighting with each other like it is. It’s terrible what they’re doing for society, for humanity. And so I went on this seven year journey. I’m still on this journey of like what it means to come back to relationships, what it means to live like we’re in a village together. How do we raise each other up? What are the other models for collaboration, for marketing, for building businesses that can blossom, that have nothing to do with social media. And so I have personally implemented 19 different relationships based strategies that I teach in my master class that you mentioned at the beginning here. And it has changed my entire world. I mean, I like we live on a small island where I am, there’s 10,000 people, but I went on this quest of, like, I want to engage in the real world again. And so we were new to the island at the time. We were maybe living here three years at the time of leaving social and so we still hadn’t formed like a community. I accidentally started a men’s group. We’re celebrating our sixth year of meeting every Tuesday, even during the times when it might have been illegal. In the past, we were meeting outdoors and going for hikes and keeping each other sane through that chapter, and it’s been amazing. When a man’s having a baby, we show up and we chop their winter supply wood. When somebody dies in the community, we bring food and do meal trains for them. Like it’s been amazing. My wife formed a mother community for a bunch of moms that had babies the same age as our son when they were all three months old. That community has grown into over 800 local moms on an island of 10,000 and so we’ve been like, how do we get on the ground building real community, real relationships, and then apply that to how do we do business in the real world, and take those philosophies of village building and apply that to how do we do business on the internet? How do we rethink it? Because the way the online marketers are telling us to do it is not human. It’s very disconnected from a village mindset.
Heather Pearce Campbell 22:34
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Heather Pearce Campbell 24:17
Just pay attention to like where the strategies are going. And each time I see a new one, I’m like, oh, LinkedIn used to be a place that I actually quite loved, and I spend less and less time anywhere online these days, but even LinkedIn and so much now the connection requests, or even the first messages from somebody on LinkedIn just trying to sell me something, and some wacko that I don’t even know, or I’m not even interested in what they’re doing, and I’m like, who’s teaching this stuff, who is saying, this is the way to go connect with another human and generate like it just is so backwards, and I can’t believe that anybody is teaching that as a stress technology. But clearly they are, because you can see the messaging patterns, and you’re like, Oh, this is a templated message that somebody’s saying, Do this, right? So a whole bunch of people jump on it.
Bradley Morris 25:11
It’s crazy. I mean, it’s treating humans like there are transactional commodities, which is, like, very disconnected from, from connection and spirit.
Heather Pearce Campbell 25:22
Oh, 100% and I love your experiment. First of I love that you took the leap that’s a big freaking deal to like, have that moment of recognition. I love that it’s on a mountain, like, thinking about the post you’re gonna make and then being like, nope.
Bradley Morris 25:36
Out of my head, Zuckerberg,
Heather Pearce Campbell 25:42
Well, and how many of us have had even a lesser moment where, like, you have a break, you pause to go check notifications of what email like, whatever it is, and then pretty soon you’re checking all the things for all the notifications, and then you’re like, What am I doing? I just wasted minutes of my life. I’ll never get back. That was pointless, and that is that dopamine trigger in action, right? So I first of all, really commend you for being able to take that leap, turn it into a big experiment, and then be teaching others about it, and be building, like your 19, you know, relationships based strategies, which, you know, let’s be clear, like this mix of like strategies in business and life. I mean, that is why I love this podcast, is because there’s no separating it, and especially not for entrepreneurs. And we are humans that live life that that show up to our businesses and their customers, who are living life that show up to our businesses. And it’s not like, I just don’t think like a human related business strategy is any different than doing life Well, right? That’s the point is it’s humans, and it has to be relationship based, and it has to be done from the from the perspective of recognizing and respecting the human that’s on the other side.
Bradley Morris 27:03
Yeah, we were having a conversation yesterday in my community about this is we’re so entrained, it’s speaking to entrepreneurs to like, go get more clients, grow our audience, generate more revenue, more more more. And the question that I brought it back to based on the questions was asked, just like, what would happen if everybody was already in your network? And instead of trying to get more, you asked to go deeper with the people that are right in front of you. You leverage the relationships you’re already connected to, instead of moving on to the next. Because chances are, if you’ve been living and on your path for a while, doing your thing, you’ve already met enough people to have a thriving business for a very long time, if you just learn the art of like cultivating deep and meaningful relationships that have reciprocity built into them, where you’re curious enough to ask them about how things are going, how you could support them, etc. And all of a sudden, you create these ecosystems in this culture that wants to support each other instead of everybody. Okay, it was good to talk to you. Let’s move on to the next thing. All right, yeah, have a good one. Then you like, Hey, what are you doing? Do you want to help me? Maybe I could help you. But could you help me? Is, like, it’s so backwards.
Heather Pearce Campbell 28:20
Oh, and that turn is so exhausting.
Bradley Morris 28:24
It’s exhausting to have to go find more and more people to pitch. It’s like, but there’s people already in your field. Like, what would happen if instead of having, like, a, you know, a three month retention rate with the people that are in your space? It’s like, what would it be like to have five years, like, I have people in my community that have been there for like seven years because they’re just like, This is my jam.
Heather Pearce Campbell 28:47
Totally .Well, it’s that sense of community, right? It’s that sense of like, I know these people, and I particularly love one of the reasons that I actually love entrepreneurship is because of the people that I get to meet and that you get to pull in. And, over time, I remember going to a conference, actually, in Canada when I was like 11 months pregnant with my daughter, and met a gentleman who was running the the whole event. And, like, one of my I wouldn’t, wouldn’t say closest friends, but like a very close friend now, you know, over the course of, like, seven, eight years, it like, I just think, Oh my gosh. Like, there’s no way that we that we couldn’t have met or come into each other’s lives, because, and this is the thing, is, you get to do that and collect people and keep them close and nurture them. And it begins to have a relationship like almost like family. It like this level of trust. And I think that’s really the joy of being a human that cares about relationships. And, you know, I think we all do. I think we get our wires crossed because we start, you following strategies or doing this thing over here, because somebody says, Do this in business. But, you know, ultimately, I think we all are humans that care about relationships. It can just take some effort to sort out, like, how to do it the right way and how to do it the right way in business. I’d love to know about your early roots into entrepreneurship. How did you choose entrepreneurship?
Bradley Morris 30:26
I’ve always been a my parents called me a schemer. When I was a kid, I’d always be like, if I wanted something, I just like, scheme up a plan to make it happen. I was always the organizer. So back in the day when you had to call your friends to organize something. I’d get home from school 330 we had, like, a big I lived out in the country, and we had this big lot kind of close by that we play road hockey. And I would call like, 15 friends as soon as I got home from school and be like, road hockey four o’clock, be there, hang up the phone, call the next one, and then before we know it, like I would have organized a big hockey game. So that’s kind of the roots in 2003 I moved across the country, the West Coast, to go to college. I was training to be a golfer. Back then, I was obsessed with golf, and I moved to the coast, and in two years of college, and I was like, I’ve always been rebellious. I cheat, basically cheated to get straight C’s, and all the way through every grade of school, I just didn’t really care about school. Like, the social aspect. I like some of the classes, the classes I did, like, I’d pay attention to…
Heather Pearce Campbell 31:37
Parents who are listening to this and are like, Oh, I have a kid who’s just not, like, they’re so relieved, like, what he could still turn out to do something right?
Bradley Morris 31:47
I remember getting getting a D in English class, like, this is just not your subject. Like, and now I’ve like, 15 books or something.
Heather Pearce Campbell 31:56
Oh my gosh, you’re speaking to all the reasons why school doesn’t work for so many kids, so many for so many kids. Yeah, outdated model. Anyways.
Bradley Morris 32:09
So I was lucky enough to get caught cheating in my second year of college in accounting class, and instead of expelling me, they said I had to repeat accounting the following year, and during that summer, my buddy and I came up with we started making funny T shirts, and everywhere we went, people literally asked to buy the shirts off our backs. So him and I started a T Shirt Company. It was called Man shirts, and we sold really offensive and degrading T shirts on the internet. We would 100% be canceled if it was today, but it was back in 2005 so nobody was canceling anybody at that time.
Heather Pearce Campbell 32:56
And you did what so many people talked about doing. I feel like there was a phase where everybody wanted to make T shirts.
Bradley Morris 33:03
We did it, right? We did it. We went hard. We had 300 original sayings and I dropped out of college to run that business, and within a year, my life hit rock bottom, my buddy and I that I started the business with him, and I had a falling out. I had a mass amount of debt. I was drinking six days a week, as you do in your early 20s, when you’re starting a business that is best sold in bars. And that was, like my spiritual wake up call, when it was like, I did my prayers, and I said, like, okay, like, show me a better path in this something I could be proud of. And I had a series of events that led me in a complete opposite direction. And then two years after that moment, a couple friends and I made a video called The Gratitude Dance, which went viral on YouTube and led to two years worth of speaking tours and like I ended up down in LA working at agape for almost a year, doing their Sunday school program. And it just like and in that time, I was meditating, usually an hour a day, I do a couple sittings and learning my own styles and techniques that I was making up and experimenting with, because that’s kind of who I am. And then so just like the rest of the short, long story is like the momentum fell out. We had a very big publishing contract with Hay House, and one of the authors at Hay House didn’t want our book being published because they saw us as competition. So a week before we’re speaking in Las Vegas, we had our contract pulled, and we were no longer speaking in front of 10,000 people. And then the wheels literally fell off our momentum from the gratitude dance video. It was like another like, Okay, starting from the beginning again, and I had a friend to ask me, because I’d been meditating a ton, and I had all these techniques that I’d made up. And she was like, could you guide a group? And I was like, Sure, because I got kicked out of the States at that time, and I had to move back up to Canada and so I taught one group, and they loved it, so we agreed to do it a week after within three months, I was teaching meditation four days a week. And over the course the next three years, I did 500 workshops, and then I did retreats around the world, and then I produced a world class library, which then got licensed by a bunch of apps, and that has spread to millions of people. And that’s kind of like what brought me into the coaching world that I’m in, of like teaching entrepreneurs and creators and coaches, like, how do you leverage your life’s work? How do you produce world class media? All the stuff that I’m doing kind of started with those roots I just shared. So I have been a full time entrepreneur. This is my 20th year, I believe, which is pretty wild to think back 20 years of craziness. And you talk about taking the leap when I left social media, I have always left 100% just like faith in the vision or the idea. And let’s see where it goes. Same with like, MajiK kids, you know, we didn’t know how to make a publishing company, but here we are.
Heather Pearce Campbell 36:23
Oh, there’s so much that I love about that story. I mean, the leaps, even the points where you recognize like you were starting over, although you’re never really starting over, right? But it feels like that, I mean, even the dead ends and the funny bits, right? Like some of them, you just think, oh my gosh, these outrageous things happen, but look what they lead to next. You know, I think that’s the really fun and unexpected part about life. It doesn’t always feel fun in the middle of it, but super important question for you, do you still know the gratitude dance? What is it?
Bradley Morris 37:00
Oh, yeah. So, I mean, you can’t see my feet right now. It was so silly. It’s still on YouTube. It’s very pixelated. Is it? Oh my gosh, it’s very pixelated. But the idea was very silly. We basically went around our city in Victoria, BC, and we told everybody that we came up to we’re like, it’s international gratitude Dance Day. Will you do the dance? And then they’ll be like, what’s the dance? They were like, well, you pull your arms in like this, and then you stomp your feet down, and then you speed it up. And so we filmed a whole bunch of people, so it’s one of those, like, montage kind of videos with some really fun marimba music. And it was in the early days when things didn’t, when a viral video was, like a new thing.
Heather Pearce Campbell 37:48
Right. Yeah, you were early viral.
Bradley Morris 37:51
We were early viral. And early, like our viral back then, was viral viral, but it was like half a million people in a few months period of time or whatever. And so it wasn’t like it wasn’t viral. Now, where you get like, 100 million views or whatever on a video viral then, was very different than viral now.
Heather Pearce Campbell 38:08
All right, I know the internet was a baby, right?
Bradley Morris 38:10
Yeah, I mean, it was brand new.
Heather Pearce Campbell 38:13
Totally. Some people were probably still learning how to email. You know, that’s the reality.
Bradley Morris 38:18
What’s crazy? Because this was, I’d never even, I didn’t have a YouTube account. I’d never watched a YouTube video. This was my first ever YouTube video that we post, and just like there goes.
Heather Pearce Campbell 38:30
Oh my gosh, welcome to YouTube. That’s hilarious. So when you got invited to speak, was it about the experience of going viral, or was it something else, like.
Bradley Morris 38:41
We created a whole curriculum. So we created a curriculum about past gratitude, present gratitude and future gratitude. And it was just around, like living a grateful life. How do you be grateful for the challenges that have shaped who you are? How do you be grateful for what you have in the present moment? And how do you design a vision for the future that you can be grateful for now. And so we went around teaching that curriculum and also getting people to do the dance. Sometimes we’re keynote speakers to just get the crowd pumped up, and other times we’re like facilitating day long workshops, and that sort of thing.
Heather Pearce Campbell 39:14
Amazing. Do you think it’s your personality to leap? Is that just a trait inherent? Do you think in the way that you operate in the world?
Bradley Morris 39:23
I think, I mean, I’ve been doing it for so long that I have so much faith in the process now. You know, it was harder to muster the courage in the past. I mean, I still get anxious when we’re launching something new. Like, for example, on Monday, we start like, oh, we produce 31 comedy commercials with the Harmon brothers who did, like the Squatty Potty commercial and all that. So we’ve got, like, a big ads campaign starting on Monday. So I feel nervous about that still, but we invested the money, we invested nine months of support from them and nine months of production to make these 31 videos. And there’s just another leap of like, this is the next step. And that’s all like, when I get those moments where it’s like, this is the next step, I take the next step, unquestionably, it’s just like, Okay, this is the next step that my wife’s like, what? Let’s talk about this. It’s like, okay, so here’s what I’m thinking. I think this is the next step. Here’s how it works. And then we do, you know our process, we muscle test a lot of things. If you know kinesiological muscle testing, we make a lot of important decisions through muscle testing to make sure that the body is feeling strong and confident in the decisions that are going to be made. And if everything feels like a green light, then we go for it.
Heather Pearce Campbell 40:41
That’s awesome. Well. And I think, you know, I think there are certainly different personality types when it comes to decision making, risk taking, etc. I wonder what you have to say to folks who tend not to be leapers, like they’re gonna build the bridge to get there, right? Yeah?
Bradley Morris 41:02
We have to eventually leap, you know, eventually you have to test the bridge. And I’ve worked with so many entrepreneurs over the years who spin the wheels in ideation, who never take action because they’re afraid they won’t have all the details. And the thing is, if you’re out for a walk on like, let’s just say you’re in the prairies, and you can see the horizon, the horizon keeps moving. So if you have a big enough list that you can come up with at least three or four or five to do lists on the grand scheme of the thing you’re trying to do, then once you start taking action on those two or three or five things that you know you have to do the horizon shifts, and all of a sudden you get five more, and then you get five more. Before you know it, you’ve taken 1000 steps on the journey to getting to where you’re trying to go. And it’s always at least 1000 steps that you have to take to build something awesome. So I would just say, like, you don’t have to have the whole plan, having a having a one pager of like, this is what I’m doing, where I’m going. Obviously you need more of a plan if you’re trying to raise funds, which we’ve done for MajiK kids. But if you want to get somewhere like go today, prioritize it. Schedule your success. Take consistent daily action, even if it’s one step, and before you know, you get there.
Heather Pearce Campbell 42:19
Oh my gosh. I love it. I can relate to your leaping. I would say, definitely, taken some leaps in my life, not always. Like, there are times where I wish I was more of a leaper, but, like, there was a time in law school when I moved to London for the summer to work, actually, for the British government in their finance department, their Audit Commission, and I had no housing. I didn’t know where I was going to be living for the summer. This was 2001 the summer of 2001 and I literally just got on the plane and flew to London, and at the airport, I bump into a friend at Heathrow Airport, and she’s like, what are you doing? And she’s British. Her name’s Diane. I’m moving here for the summer. And she’s like, Where are you living? And I’m like, I have no idea. And she was like, Oh my gosh, contact these friends. Contact these for you know what? I mean, like here, like, blah, blah, blah. And I literally called them up. They don’t know me from Adam. I’ve just been given their name on a piece of paper at the airport with the phone number, right? And I end up sleeping on their floor for like, a couple months during the summer, and then met somebody else through work who was this awesome woman, and she’s like, we’ve got a spare bedroom. Come stay. It was one of those great examples for me, that when you leap the universe is like, yeah, here you go, like, you’re okay, you’re gonna be okay.
Bradley Morris 43:51
Well, and it’s amazing the way it does work out so often. It’s even more amazing how it almost never works out how planned or intended? And I mean, I I’m positive and I’m optimistic about how things will turn out, but I feel like I’ve been punched down by the universe so many times that it’s like those experience have shaped me. They’ve shaped my business models. They’ve humbled me to be more village minded. They have helped to shape my business model. If I’m not going in like, the best directions, like, bam, there you go. That was a wrong turn. And it’s like, okay, okay, I’m listening. I’m paying attention. But like, the hard times make us because it’s like a death experience. It’s like a near death experience when we have those really hard moments. And I can say with like MajiK kids, you know, my team went from three to 10 or 12, which is a massive expansion of the payroll. And there was a few months where we hit the bottom of the bank account, and I had to figure shit out. I had to leverage assets. I had to create a new offering for MajiK media to pay for. What MajiK kids needed. Like, those moments make you so incredibly present to life, and they’re hard and they hurt sometimes, but they’re really essential. Like everybody has dreams, like, I want to be a great entrepreneur. I want to be a great leader. I want to be incredible teacher. And it’s like, I know I’m those things now because I’ve gotten through so many of those hard knock life experiences that have shaped who I am as a leader, as a teacher, as a coach, as a human, as a dad, as a husband, like all these things, and those things hurt like hell. And fortunately, I try to keep my sense of humor alive throughout them so that we can live.
Heather Pearce Campbell 45:48
Right? I know, because at times you’re like, what’s the alternative? Well, it’s, you know, you’ve provided, I think, some really rich examples of just and even speaking back to your your phrase, like leveraging life experience right in your business, in future decision making, like it’s the best that we can do is learn how to leverage our life experience. Learn how to bring our whole person and our whole experience to our work to our mission, to what we’re doing, right? And so, I mean, I love that you’re in the world of teaching this. I love that you speak about it. I particularly love the bent towards getting people off of socials. I know that that’s just one of many topics that you train on and speak about I know I want to be respectful of time, because we’re bumping up against the top of the hour already, and I feel like there’s a bazillion other questions I could ask you, for folks that are listening and that want to know more about your trainings. Maybe they want to investigate MajiK media or MajiK kids. Where do you like for people to find you online?
Bradley Morris 47:01
Yeah, so MajiK with an M, A, J, I, K. So majikmedia.com is where you can find all my things there, majikkids.com is where you can find out about the app and the books and all the things we’re looking for artists to submit their stories and music and meditations. And I would say for people that are like, hey, I want to get off social media number one strategy, craft and tour signature workshop. So I stumbled into this by accident. I wish I would have known this 20 years ago, when starting signature workshop is like, you create a 60 minute presentation, which is the first experience of somebody coming into your work, learning about your story, your philosophy, having their first breakthrough with you. And then you call them to adventure of like whatever your paid things are that they can step into if they love that workshop. And then you take that on a virtual tour. I did my signature workshop around thriving and business without social media 20 times last year. Grew my email list by over 4000 people, 20 hours of teaching time, maybe 10 to 15 hours of like back and forth, emails and landing page design and all the things. So less than 40 hours of time. Think about social media. Most of you who are on social media are spending 40 hours a month on social media. And did you grow your list by 4000 people last year? I’m gonna say 100% No, unless you spent a fortune. So everybody needs a signature workshop, no matter what you’re doing for your work that can replace your social media alone. And then we’ve got tons of other workshops. If you go to my workshops page, you can sign up for my next thriving in business without social media. I do them every six or so weeks. And yeah, that would be how to do it. I have an online community space, a coaching community called the MajiK mind. We meet three times a week. I teach monthly skill building workshops, plus I do like these every three to six months. We do these, like bigger trainings. I have one coming up in September, around building and touring your signature workshop, the MajiK mind is awesome. It’s 247 bucks a month. You can cancel anytime you get access to everything. You get a 20 minute coaching session with me as soon as you start. And then I can customize your coaching journey with you through the community experience and all the live events that we do. So those are some of the ways. I also have a podcast and a YouTube channel that I’m very, very active on. My newsletter, I send you MajiK couple times a week in my newsletter and reach out if you’re inspired. I’d love to connect.
Heather Pearce Campbell 49:30
Well, I love it, and I love, actually, some of my favorite guests are folks. When I’m like, do you like for people to connect on social media? And they’re like, No, I don’t. Don’t try to find me there, right? Find me. That’s right. You’re like, come to any of these places where I am. You know, delivering value and building community is what I just heard, right? Yeah, that’s right. And it’s what we should all be doing. So if you are like me, and you’re like, oh my gosh, I am way overdue. You for either trying to get off social media or even just opening the door to believing that I can while also being an entrepreneur or running a small business and feeling like you have to be all the places, right? Go follow Bradley. Go, you know, get on his newsletter. Go sign up for one of his workshops. You know, I’m just super excited, Bradley, that you’re in my world, that I get to refer to you now as a resource for all of the people that you know need some element of what you have. You just have a really rich, fun journey, and I think the way that you share it is awesome. Super excited to get to know more about MajiK kids. This is a reminder to go explore that space a little more. So just feeling really grateful to you today. Thanks so much for joining. I know people are going to get so much value out of this, and I’m going to ask you for one more takeaway tidbit, quote, what would you like to leave our listeners with today?
Bradley Morris 51:00
Remember your inner artist, take time to be creative, you know, and it doesn’t have to be creative for the sake of your business and your work, but take time whether it’s creative writing, storywriting, drawing, painting, coloring, whatever, just remember to connect in with that inner artist. And my kid is so good at helping me to do that every single day, and I’m so grateful for that. And I would just say it’s what it’s going to do to your brain, is it puts you back into that kid light state of imagination possibility, and that is going to help rewire your adult brain, which has forgotten all that important stuff on how to live and how to imagine, how to create your reality. So that would be something that’s worth exploring.
Heather Pearce Campbell 51:48
It’s huge that just referring back to my recent experiment of doing the digital Sabbath, put my the first one I put my phone away Friday, it’s off Saturday, you have kind of that, like, it’s almost like an anxious feeling of like you’re used to doing a certain thing, like checking messages from sisters or whatever, and my phone’s off and I’m and but a few hours into the morning, my kids and I got out paints. We got out huge canvases. We spent the rest of the day doing what you just said. And because that was the natural next thing to do, and it was awesome. It was so much fun, and we made the biggest mess, and we had the best time, and my kids loved it. So anyways, love love your message.
Bradley Morris 52:33
The space gets filled with connection and creativity when we put the phones away.
Heather Pearce Campbell 52:38
Totally, yeah, really so love it. Bradley, huge appreciation to you. Thank you for joining me here. I can’t wait for people to hear this.
Bradley Morris 52:48
Appreciate it.
GGGB Outro 52:50
Thank you for joining us today on the Guts, Grit and Great Business® podcast. We hope that we’ve added a little fuel to your tank, some coffee to your cup and pep in your step to keep you moving forward in your own great adventures. For key takeaways, links to any resources mentioned in today’s show and more, see the show notes which can be found at www.legalwebsitewarrior.com/podcast. Be sure to subscribe to the podcast and if you enjoyed today’s conversation, please give us some stars and a review on Apple podcasts, Spotify or wherever you get your podcast so others will find us too. Keep up the great work you are doing in the world and we’ll see you next week.